CRM for Small Business
Built for small businesses with big plans.Feeling stressed? Feeling like you don’t have control of sales? Can’t put your finger on where projects are up to? Try Capsule CRM for small businesses.
Sell your craft without the hard graft
We built Capsule CRM with small businesses in mind: straightforward tools, work with your apps, and friendly fees. Do what you do best, we'll handle the grunt work.
See everything, miss nothing
Get a visual on everything — from active deals, project delivery, and the tasks you need to do, all on one screen. Capsule CRM: It's your business brain.” It fits the layout better, too!
Spend time with people. Not paperwork.
Automate tedious tasks like follow-up emails, standard project workflows, and more, so you can spend more time with your prospects and customers (or take a real lunch break!)
The CRM built for you
Tailor what matters, from pipelines and project boards, to customizable contact details and task workflows. You do you. We'll flex to your needs.
On your desk and in your pocket.
Work from a café, a train, even halfway up a mountain. Your pipelines, projects, and pernickety details: all in the mobile app.
Set up and settle in, snappy.
Switching from another CRM or stepping away from spreadsheets? Import everything in a few simple steps or with our one-click migration tool.
With you. Whenever, wherever.
Human support with no plan limitations. Get expert, friendly service from real people, wherever you are.
Stop spinning plates. Start delivering.
Built for business owners who wear all the hats. Capsule CRM helps you stay on top of things and get back to the work you love.
Every sale in one place
Track every lead and deal with a visual pipeline to see what's working and what's not. From top-line insights to deep dives. All in one neat place.
Clear contact management
Store every call, note, and oddly specific contact detail in Capsule CRM. From serious sales to favorite coffee order: we'll keep it structured and safe.
Deliver great work simply
Deliver projects for clients? Or have internal initiatives you wanna run? Create a step-by-step plan with deadlines and subtasks.
Pre-plan your days with purpose
Connect Capsule CRM with Gmail or Outlook to see your meetings and tasks in one place. Start every day with a plan — not a panic.
Pull all your tools together
Logging into a dozen different platforms distracts from your real work. Connect to Gmail, Outlook, Xero, and many more. Or integrate through Zapier and bespoke API pathways.
Browse marketplaceNeed more small business know-how?
From tool walkthroughs to strengthening your business practices, check out our blog for tips on scaling, simplifying, and staying sane.
Small business daily workflow
Using Capsule CRM: A day in the life of a small business owner
Discover how Capsule CRM streamlines your day - from lead capture to invoicing - so you can focus on growing your small business with less stress.
Goal setting guide
How to set goals (and why you should)
We sat down with leadership virtuosa, Heather Elkington, to discuss goal-setting: the dos and don'ts, and what really matters. Here are our key takeaways.
Reduce admin tasks
Five ways small businesses can reduce admin with Capsule CRM
Running a small business means juggling client work, sales, and admin. Learn five practical ways Capsule CRM helps you cut down on paperwork and focus on what matters.
Straightforward tools have straightforward pricing
We’ve got plans for all shapes and sizes. Find everything you need (and none of the fluff) below:
Perfect to try Capsule and see how it works.
Free Forever.
For small businesses with one to five employees.
Billed Annually.
Got a small sales team? This is the plan for you.
Billed Annually.
For big sales teams and fast-growing small businesses.
Billed Annually.
Frequently asked questions
The best CRM for a small business should match how your team works. Capsule CRM is considered one of them: it is simple and built for small teams that want structure without complexity. It also gives you a complete view of your customers and sales activity, helping you stay focused on growth rather than admin work.
Begin with what slows you down most. For most small businesses, it is disorganized data, missed follow-ups, or teams pulling in different directions. A good CRM should solve those issues from day one. Capsule CRM helps bring order to daily operations by providing you with simple tools that scale with your business, rather than overwhelming you with features you don't need yet.
When comparing CRMs, start from your workflow, not the feature sheet. List what actually slows your team down – like lead follow-ups or disorganized communication – and focus on tools that solve those specific issues. A system that looks simple on paper can still feel clunky in practice, so test how naturally it fits your daily rhythm. Capsule CRM makes that process easy to judge because it's built around practical use, not flashy extras, so you can see value within the first few logins.
Growth depends on understanding customers and acting on what they need. A CRM collects every interaction (calls, messages, deals) and turns them into a clear overview of how relationships evolve. Capsule CRM builds on that insight, showing which opportunities deserve focus and where attention is slipping. The payoff is visible growth built on precision; knowing which moves work and doubling down on what truly drives results.
The right time comes when handling customer details begins to slow you down. If information ends up in too many places or calls get overlooked, that is a signal. Capsule CRM helps set a clear system early, giving your team one reliable space for contacts and updates. Acting at this stage keeps your operations consistent and communication sharp as the business develops.
