For many reps, cold outreach feels like an uphill battle, yielding fewer opportunities than you’d hoped, and with sales targets to hit, the pressure’s on to attract and convert valuable leads.
Fortunately, you don’t have to face these challenges unarmed: introducing lemlist, an essential tool in your future outbound activities.
What is lemlist?
lemlist is your all-in-one tool for prospecting. The automated platform enables sales teams to level up their outbound emails with automated sequences and personalization, creating engaging and efficient outreach that increases reply rates and drives conversions.
Focus on email or build custom sequences to target leads across channels for maximum impact and greater opportunities to engage and convert paying customers.
How will Capsule and lemlist improve my outreach?
Capsule’s lemlist integration enables data syncing both ways. Pull your Capsule contact lists into lemlist to kickstart cold outreach campaigns across email and LinkedIn. Or find prospects that fit your ICP using lemlist’s expansive B2B database.
Connecting lemlist to your Capsule account provides the following benefits:
- Enhanced targeting: Create sequences to target prospects across channels, for a better chance at engaging your lead list.
- Outreach at scale: Increase your daily sending volume with multiple senders per campaign using lemlist’s inbox rotation for greater opportunities without risking a spam penalty.
- Never miss positive responses: lemlist’s interest detection functionality analyzes your conversations, detecting and labeling your leads’ interest so you can relocate your efforts to the most promising deals.
- Automated contact and Opportunity creation: With flexible integration settings, choose when contacts and Opportunities are created based on triggers like interest detection, email replies, LinkedIn request approvals, and more. Cut back on time and effort manually entering data.
- Centralized data: Emails and requests sent from lemlist are logged against contact records in Capsule, so you can quickly glimpse and review the latest outreach and engagement with your leads.
Bringing together lemlist and Capsule empowers your sales teams to build and nurture their Sales Pipelines efficiently without hassle.
How do I connect Capsule and lemlist?
Once you’ve registered with lemlist, head to Account Settings in the Capsule app, where you’ll find lemlist in the Integrations section.
All you’ll need for the next step is the API key generated in lemlist. For more information, follow our guide to setting up the lemlist integration.
Once it’s connected, you can configure the settings to suit your needs. Choose whether you’d like to automatically create contacts and/or Opportunities in Capsule prompted by the following triggers when:
- A prospect is first contacted through a lemlist campaign
- Your lead clicks a link in a campaign email
- Your LinkedIn connection sent via lemlist is accepted
- A prospect responds directly to a campaign
- A lead is marked as interested.
Got any other triggers we haven’t thought of? Let us know at support@capsulecrm.com
You can also assign owners and teams to newly created contacts and Opportunities, as well as add Opportunities into your Sales Pipelines at specified milestones.
Start using lemlist and Capsule today
Energize your sales team’s outreach when you connect lemlist to your Capsule account. With sophisticated features like automated sequences, interest detection, and advanced conditions, lemlist takes the toil out of cold outreach across multiple channels.
Our native integration also enables your team to record all activities centrally in your CRM, automatically creating new contacts and Opportunities so your reps can focus on nurturing and converting valuable leads.
Connect your Capsule account with lemlist to power up your sales team operations.
Get started with Capsule’s free plan, or try any paid plan for free for 14 days to see how centralized data and an intuitive CRM boost productivity and drive conversions.
