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Pipedrive pricing: everything you need to know
Pipedrive CRM is a practical choice for businesses needing a sales-focused solution. Its simple design and pipeline-driven features work well for teams looking to stay organized, but it might not offer the versatility some companies need.
Pipedrive CRM pricing plans
Lite Plan – $24/user/month
- Lead, calendar, and pipeline management in one workspace
- Sales Assistant with AI-generated reports
- Real-time sales forecasts and insights
- Access to 500+ integrations
- Entry-level plan with limited automation features
Growth Plan – $49/user/month
- Full email sync with tracking
- Automations and nurturing sequences
- Meeting scheduler and contacts timeline
- Includes all Lite plan features
Premium Plan – $79/user/month
- Lead generation and routing tools
- Custom scoring and company data enrichment
- AI-powered multi-email tools
- 24/7 live chat and phone support
Ultimate Plan – $99/user/month
- Fortified account security with rules and alerts
- Phone and email data enrichment
- Maximized usage limits across the platform
Pipedrive CRM’s add-ons, such as LeadBooster (starting at $32.50 per month), can quickly drive up costs. Additional charges for extra storage and API access may also apply, increasing the monthly fee.
Factors to consider when choosing a CRM solution
1. Scalability and workforce size
Small businesses and growing teams need a CRM that serves their current needs and allows easy scaling. Even if expansion isn’t immediate, the right CRM sets the stage for future growth.
- Pipedrive CRM: Scales well for small-to-medium sales teams but can become costly for larger organizations due to add-ons and higher-tier plan requirements
- Capsule CRM: Capsule offers flexible pricing with a free plan for smaller teams and small businesses and affordable paid tiers, which are more accessible as businesses grow.
2. Impact on costs
Add-ons can enhance a CRM’s functionality, but they also add to the overall cost. Be sure to consider whether the additional features are worth the extra expense and if they align with your business needs.
- Pipedrive CRM: The cost can climb rapidly with additional users and add-ons
- Capsule CRM: Capsule provides straightforward, cost-effective pricing with no hidden fees for basic features.
3. Product features
Feature gaps in CRM systems can often limit your ability to scale efficiently. It’s worth evaluating if the CRM you’re considering covers all your essential needs or if it falls short in key areas for your business.
- Pipedrive CRM: Lower tiers lack advanced reporting, workflow automation, and analytics, often pushing users to upgrade to get every CRM functionality in the book
- Capsule CRM: Capsule includes core features like task and team management, reporting, and third-party integrations in all paid plans, reducing the need for frequent upgrades.
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Why Capsule CRM is a strong alternative
Capsule CRM gives you everything Pipedrive does—and then some—with more flexibility and no surprise costs. With a free trial and scalable plans, Capsule fits businesses of any size, so you only pay for what you need.
It supports customizable workflows, easy integrations with tools like Google Workspace and Microsoft 365, and over 50 third-party apps – offering unmatched versatility for managing your sales process.
Capsule evolves with your business, giving you the flexibility you need to grow.

👉 Read more on why Capsule CRM is better than Pipedrive CRM👉 Try Capsule CRM today!
Is Pipedrive CRM worth it?
Pipedrive CRM works well for sales teams who need a simple pipeline, but its price tag quickly rises with higher tiers and add-ons. Capsule CRM, on the other hand, offers a more cost-effective, scalable option, packed with powerful features that support your business at every stage.
👉 Start your free trial with Capsule CRM today!
FAQs
Pipedrive CRM pricing starts at $19.90 per user/month for the Essential Plan and goes up to $94.90 per user/month for the Enterprise Plan.
No, Pipedrive does not offer a free plan, but it provides a 14-day free trial.
High costs for premium features, limited customization in lower tiers, and reliance on add-ons from the Pipedrive Marketplace for advanced functionalities can make Pipedrive less effective or affordable for some teams.
Capsule CRM offers better value with more flexible pricing, customizable workflows, and a wider range of integrations. It provides all the core features of Pipedrive, but with greater scalability and affordability.




